Insurance Mammoth Overhauls its Service Offerings with Salesforce

Insurance Mammoth Overhauls its Service Offerings with Salesforce

Client Success Snapshot

Client Profile:

  • Overview: A prominent financial planning and life insurance provider
  • Industry: Insurance
  • Team Size: 49,600
  • Annual Revenue: US$ 43.34 Billion
  • Headquarters: New York, NY
  • Markets: Global

The Challenge

The insurer’s main goal was to modernize the user experience by bringing its disconnected systems and applications onto a single platform, with a user-friendly interface. Before its partnership with Gerent, the company had no way to integrate its legacy applications with its mainframe system. The lack of integration was a problem, since the company’s rating system was housed in its mainframe and had trouble communicating with pricing and quoting applications.

Gerent's Approach

Gerent implemented Salesforce’s Vlocity solution, allowing our client to consolidate 15 platforms into a single user experience. To ensure Vlocity worked with every mainframe integration, Gerent's team executed data integration and data wrapping procedures to integrate between 400 and 500 lines of payload. Next, we built the insurance provider’s new reporting experience on the Salesforce Configure, Price, and Quote (CPQ) platform. We also used Salesforce Product Objects and created attribute categories to set up the company’s various products.

Key Outcomes

Information — such as customer data, sales pipeline status, and insurance premium pricing structures —  became easy to locate in a single platform. The result was a dramatic increase in productivity and better broker retention.


Client Success Story

In 2019, a multinational finance and insurance mammoth approached Gerent about overhauling its legacy system. The insurer was looking to digitize and integrate its disparate data into a cohesive platform that would be easy for its employees to navigate. With operations in more than 80 countries and jurisdictions, the project was extensive. 

The company’s outdated legacy system required brokers to perform quoting using a green screen interface with many manual steps. The insurer’s main goal was to modernize the user experience by bringing its disconnected systems and applications onto a single platform with a modern user interface. The insurer knew that if it was able to do this, it could significantly increase the productivity of its team and increase the retention of top brokers.


Gerent’s Digitization Strategy

Initially, the company had no way to integrate its legacy applications with its mainframe system. The lack of integration was a problem, since the company’s rating system was housed in its mainframe and it had trouble communicating with pricing and quoting applications. To overcome this hurdle, Gerent implemented Salesforce’s Vlocity solution. We were able to consolidate 15 platforms into a single user experience.

Next, Gerent built the insurance provider’s new reporting experience on the Salesforce Configure, Price, and Quote (CPQ) platform. We also used Salesforce Product Objects and created attribute categories to set up the company’s various products. To ensure Vlocity worked with every mainframe integration, Gerent's team executed data integration and data wrapping procedures to integrate between 400 and 500 lines of payload. This data merge allowed the insurer to easily reach out to its mainframe system to collect a quote.

Boosting Productivity and Delighting Employees

After working with Gerent and implementing Salesforce, the insurance provider was able to consolidate its multiple green screen applications into a single user interface. All information — such as customer data, sales pipeline status, and insurance premium pricing structures —  is now easy to locate in one place. The result is a dramatic increase in productivity and better broker retention.

Contact Gerent today to find out how we can help your business achieve its ideal future state!

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